Creating a dynamic newwebsite for this living legend
Manchester leisure venue and living legend Printworks wanted a digital presence to reflect its refreshed venue and updated brand. I created a fresh and modern site to act as a platform to showcase their brands and extensive offers and events, as well as building it in a flexible and adaptable way so that it can grow with their ambition. I used large, engaging imagery and video throughout – bringing the events and venues to life. Colour-coded quick links, categories and robust filters help the user to navigate and discover. A visual and user-friendly cinema page (with cross-selling messages) encourages repeat users. Also, the redesigned ‘what’s on’ page, combines offers, events and news, creating an interactive and visual experience on all devices.